What is an SEO Copywriter?

SEO Copywriting is one of the more common careers in the SEO Profession. Copywriters usually work with SEO analysts who concentrate more on the technical aspects of SEO. Together they will not only rewrite text but also alter the code to design a page that is most favoured by search engines while improving the experience for the search user.

SEO copywriters are crucial to SEO from a sales and conversions perspective because their incorporation of key phrases within the copy helps to drive traffic and increase revenue.  Their skilled writing will help visitors take that next conversions step, whether it’s going to another page in the site, or buying a product, or requesting more information.

With SEO copy-writing, all writing is based on carefully researched keywords or key phrases. The SEO copywriter knows how to research the most relevant keywords and then skillfully incorporates those key phrases within the copy in a way that they fit and flow smoothly.

The words SEO Copy-writers use help drive traffic and increase revenue and are thus crucial to sales and conversions. Their skilled writing will help visitors take that next conversions step, whether it’s going to another page in the site, or buying a product, or requesting more information

An SEO Copy-writers (sometimes referred to as Online Copy-writers or Social Media Writers) may also create content for blogs, Facebook posts, Tweets and other social media platforms, as well as sales and informational copy for websites or other electronic communications. See also a career in Content Management.

Other Careers in Search Marketing